Tyler, The Creator's Brits win proves that weird is winning
It was only less than two weeks ago that Tyler, The Creator called out the Grammys for awarding his album Igor the Best Rap Album prize, addressing the award show's problematic history of automatically putting black artists in rap and urban categories and disregarding what they contribute to other genres. And it was only a year ago that the artist's ban from entering the UK was lifted, after Theresa May used offensive lyrics from his 2009 mixtape, Bastard, to argue that they "foster[ed] hatred with views that seek to provoke others to terrorist acts" in 2015. To say that Tyler has had to overcome a few obstacles in his path to becoming the Brits' 2020 winner of International Male Solo Artist is something of an understatement.
Over the course of his career, Tyler, The Creator's groundbreaking achievements in both music and fashion have too often been overshadowed by the controversies that have swirled around him, from the homophobic lyrics of his past to more recent speculation over his sexuality. But last year's Igor forced the world to look at him differently.
Donning a blond, bowl-cut wig and pastel suits, his new alter ego, the titular Igor, served as a tool for many to disassociate his past with his present, eclipsing the bitter taste his earlier lyrics left in the mouths of many with a technicolour jolt of complex flavours. As he himself noted after the Grammys, Tyler is a "genre-bending" musician, pouring everything from raging synths to delicate piano riffs into his music. He thinks outside the box, takes his scissors to the cardboard and creates a collage of genres that can't be defined by the old school. Let us not forget that he was a cofounder of Odd Future, the group that, for all its faults, brought us Frank Ocean, The Internet and Earl Sweatshirt, to name but a few. He is, in short, a true industry innovator.
Tyler's Brit Awards win only affirms this. Beating Bruce Springsteen, Burna Boy, Dermot Kennedy and Post Malone to the top prize, it proves that the days of sticking to the mould to guarantee success are officially over. Weird is winning - just ask Billie Eilish - and Tyler is arguably driving the change, Eilish herself citing him as one of her biggest influences.
"I know that I'm tight. I know that I'm dumb talented. I'm cute as fuck," Tyler explained when asked whether he was surprised by his Grammy win at Converse 's Creative All Star Series event over the weekend. "I know all of that and it took me time to figure shit out and get to that point, but I knew all of that [was] going to happen." Always ahead of the curve, he foresaw his own rise to becoming one of most critically acclaimed musicians on the planet. We can only wait patiently to see what he pulls out of his pastel-hued sleeves next.
Now readTyler, The Creator makes a triumphant return to the UK We're here for Tyler, The Creator's two fingers up to the black-tie dress code Tyler, The Creator has designed the best dad trainer yet
More News in entertainment
Ja'Net Dubois, who became famous playing the role of Willona Woods on the hit 70s sitcom Good Times died on February 18, as reported by TMZ. She was 74. A cause of death was not immediately
Tyler, the Creator dedicated his Brit Award win to Theresa May on Tuesday night. The rapper took home the International Male Solo Artist trophy - and celebrated with an acknowledgment to the former prime minister. May was
Experimental-pop provocateur Yves Tumor announced Tuesday his fourth album Heaven to a Tortured Mind, the follow-up to 2018's shocking, acclaimed Safe in the Hands of Love. The announcement comes with a new single, "Gospel
Tyler, The Creator was crowned Best International Male at the BRIT Awards tonight (February 18), and used his acceptance speech to take aim at former British Prime Minister Theresa May. The rapper was banned from entering
Harry Styles may have made a splash in his purple ensemble on the 2020 Brit Awards red carpet on Tuesday (Feb. 18), but he dialed it down for his performance during the 40th